Barwa Bank Successfully Concludes Its Ramadan Campaign 2016
Barwa Bank, Qatar’s most progressive Shari’ah-compliant service provider, has successfully concluded its Ramadan Campaign 2016 “#My_Ramadan_Moments”, with its message that aimed to highlight the Holy Month’s honorable values and charitable work.
During the Holy Month, the campaign’s official video, which aimed to invite the public to celebrate the sacred month’s values, customs and traditions, managed to garner a total of over 100,000 views on the Bank’s Facebook page in record time. Followers and fans had remarkable contributions that helped in delivering the bank’s message to all segments of society in Qatar.
In parallel with that, the Bank, launched the sixth edition of its Ramadan Football Tournament, and granted QR 64,000 to Qatar Charity and Eid Charity associations, as part of the Bank’s promise to triple the registration fees of its annual Ramadan Football Tournament, for the benefit of the needy and in line with its mission to promote Ramadan’s honorable values and deeds of charity.
The tournament, which saw the participation of 16 teams, concluded with a coronation ceremony for the ‘Qatar Charity’ team, where Mr. Talal Ahmed Al Khaja, Chief Group Communications Officer at Barwa Bank, awarded cash and symbolic prizes to the best performing teams and players, while also delivering financial contributions to each of the two charities. While the ‘Qatar Charity’ team won the championship title for Barwa Bank’s Ramadan Football Tournament, ‘Ezdan Holding’ team finished second, and ‘Kafood’ team won the third place prize.
Commenting on the occasion, Mr. Khalid Al Subaie, Acting Group CEO of Barwa Bank, said:
“Barwa Bank’s Ramadan Football Tournament is one of the bank’s multi-purpose initiatives that promotes sports and healthy living among community members, as well as celebrates the Holy Month’s spirit of togetherness and teamwork, in addition to promoting the values of love, giving and sports spirit. The initiative is a part of Barwa Bank’s wider Ramadan Campaign that we launched this year, which pours into our Brand’s Corporate Social Responsibility Program and contributes to the realization of the Qatar National Vision 2030’s social and human development goals. Congratulations to this year’s tournament winners and we are honored to give back to the community we serve, by donating triple the proceeds to charity.”
Additionally, Barwa Bank had an initiative for Qatar Foundation for Elderly People Care (Ihsan), as the bank organized an Iftar event to honor them and commend the charity’s efforts.
Mr. Talal Al-Khaja expressed his gratitude and appreciation towards the efforts of the foundation towards the elders. He added:
“Our team’s celebration of the Holy Month of Ramadan with our elders while enjoying iftar together with them, came as an expression of our thanks and indebtedness. It is a token of gratitude and appreciation as well as a practical demonstration of the value of giving and solidarity, as a beacon that lights the way for Qatar’s younger generations.”
During the Holy Month, the Bank also held its 2016 Annual Gala ceremony along with a Staff Suhoor event, to celebrate Ramadan as well as pay tribute to its top performing team members.
The Gala ceremony saw the honouring of 30 of Barwa Bank Group’s top-notch talents with this year’s Business Excellence Award for their relentless efforts and exemplary performance in carrying out their duties and playing a remarkable role in boosting the Group’s profits, reducing its costs, providing outstanding customer value, and improving operational efficiencies. Homage was also paid to employees who completed five or more years as team members in the Group. Likewise, recognition certificates were awarded to ‘The First Investor’ employees who completed 10 and 15 years.
Barwa Bank’s Ramadan Campaign 2016 “#My_Ramadan_Moments” was organized in the framework of its Corporate Social Responsibility, which is a core element of the Bank’s brand that is centered on putting people and communities first. Barwa Bank has continuously demonstrated its determination to play a leading role in contributing to all activities that serve society.
